METRIC is a tool for collecting, measuring, analyzing, and reporting the engagement of online systems through real interactions of customers or users, including real-time. METRIC enables system stakeholders to enhance understanding of their customers via actual behavior on particular pages in the online systems, including the focus and interaction with sub-elements on a page within that system.
A tool designed for online user studies, enabling organizations
to collect, measure, analyze, and report participant engagements
Eye Hit
What coordinates (x, y) did the customer look at and in what order?
Mouse Click
Where the user clicked, and how many times?
Mouseover
What elements did the customer mouse hover over?
Eye Gaze
At what screen elements did the customer gaze?
Mouse Hit
How many times did the user move the mouse? and in what order??
Sub-element/Area of Interest
What sub-element or area of interest did the user’s mouse or eye hit and how long did the interaction happen?