METRIC: (https://metric.qcri.org/) is a tool for collecting, measuring, analyzing, and reporting the engagement of online systems through real interactions of customers or users, including real-time. METRIC enables system stakeholders to enhance their understanding of their customers via actual behavior on particular pages in the online systems, including the focus and interaction with sub-elements on a page within that system. METRIC‘s unique approach enables collecting to be done both onsite and remotely. METRIC conducts the measuring automatically, reducing the complexity for the end user. METRIC offers guided processes for the analysis of these measures.  Finally, METRIC provides sophisticated reporting features throughout the collecting, measuring, and analyzing process.